This is the third chapter in The Lost Customer, a series focused on the small but crucial mistakes made by businesses that ultimately cost them customers. The first two in the series…
Read More
When was the last time you really, sincerely challenged yourself? I’m willing to bet that it’s been a long time, if ever. “No!” I’m imagining you shout, “Just last week…
Since moving into the international media business, I have worked with a great deal of bi-lingual and multi-lingual people. I’ve noticed something rather interesting. A person’s ability to speak your language affects…
There are many things that can derail a purchase and lose a customer. Bad advertising, a poor website, too many steps on the path-to-purchase, and so on. However, once they’re in…
Physical exercise is great. Helps you stay fit and healthy, reduces stress and so on. No one needs to be sold on the clear benefits. But, what about mental exercise?…
Opinions. Everyone’s got ’em. Yet most of us don’t want to hear anyone elses. It’s a strange phenomenon, and I wanted to explore it. Thanks to my personal nature and career choice,…
I find that my mind goes in strange directions when starved of stimuli. I was driving from Sydney to central Victoria during the Christmas/New Year break. I was driving alone,…
When I tell people I work in advertising, I get a variety of responses.
In the seedy underbelly of the corner store and the pub kitchen, a sinister change has been taking place. You won’t see this on the news or in the papers….
Fashion is a fickle lady. We all dance with her. Different songs and different dances. Some are fast and furious, fully committed, whilst others are slow and easy, just going…
Recent Comments